Business Sharks

 
In our Business Sharks class, students play the role of young entrepreneurs as they start with the germ of an idea for a business and product and take it through the entire entrepreneurial process.  Our students develop prototypes, formulate a business plan and devise a marketing strategy.  Meanwhile, students learn through contextual lessons on concepts such as competition, profits and branding while designing print ads, acting out “TV commercials,” researching real estate locations and designing their storefronts.  The class concludes with our young executives pitching their ideas to a "Shark Tank" panel of parents.  These young entrepreneurs will really be taking care of business! 

• Work with a teammate to develop their own idea for a business and a product
• Learn about business plans and create their own business plan in poster form
• Learn about six different marketing strategies and create their own marketing campaign
• Learn how to be a "wily consumer"
• Write a script for a TV commercial for their business and act out their commercial
• Learn about business logos and slogans and create their own
• Design the inside and outside of their storefront
• Use Google Earth to select a location for their business in their town
• Learn tips for giving an effective presentation
• Give their own Shark Tank presentation to three adult "Shark

Class Specifications:

• Elementary (Grade 2-5) or Middle School (Grades 6-8) versions available
• 12-hour program (can be offered in a variety of intervals)
• Business Sharks can be implemented as an after-school program, summer camp or in-class project
• Purchase includes teacher training, unlimited support as program is implemented, lesson plan, instruction videos, powerpoints, project guides and marketing materials